District Planning
8-district performance analysis across 200 stores — revenue, growth, and quota attainment
District Performance Matrix (Flagship)
Revenue $M
Growth %
Margin %
Conversion %
Northeast
92
85
78
82
Southeast
80
72
74
76
Midwest
68
58
65
70
Southwest
62
48
60
64
Pacific NW
55
62
72
78
Mountain
42
22
55
58
Mid-Atlantic
85
68
76
80
Great Lakes
68
52
62
68
Revenue by District (Flagship, $M)
Northeast
18.2M
Southeast
14.8M
Midwest
12.4M
Southwest
11.6M
Pacific NW
10.2M
Mountain
8.8M
Mid-Atlantic
16.4M
Great Lakes
12.6M
Northeast — Format Mix (34 stores)
34Stores
Flagship5
Standard18
Outlet8
Shop-in-Shop3
Northeast
Sarah Chen
Stores5F / 18S / 8O / 3SiS
Revenue$76.2M
YoY+14.2%
Southeast
Marcus Williams
Stores4F / 16S / 7O / 4SiS
Revenue$66.9M
YoY+11.8%
Midwest
Jennifer Park
Stores3F / 14S / 6O / 3SiS
Revenue$54.6M
YoY+8.4%
Southwest
David Rodriguez
Stores3F / 12S / 6O / 3SiS
Revenue$49.1M
YoY+6.9%
Pacific NW
Lisa Tanaka
Stores2F / 10S / 5O / 3SiS
Revenue$39.6M
YoY+9.1%
Mountain
Robert Foster
Stores2F / 8S / 4O / 2SiS
Revenue$32.0M
YoY-1.2%
Mid-Atlantic
Karen Mitchell
Stores4F / 14S / 8O / 4SiS
Revenue$64.6M
YoY+10.5%
Great Lakes
James O'Brien
Stores2F / 8S / 6O / 3SiS
Revenue$49.8M
YoY+7.6%
Northeast vs Company Average
Northeast
Company Avg
Annual Quota Attainment by District
Northeast
92%
Southeast
87%
Midwest
78%
Southwest
72%
Pacific NW
84%
Mountain
55%
Mid-Atlantic
88%
Great Lakes
76%
≥80%
60-79%
<60%